Thomson Launches Push VoD for Hybrid Networks
Thomson announcee the launch of new modules
to its Smartvision video service platform for delivering video on demand over
hybrid broadcast networks (Digital Terrestrial Television and IP or Satellite
and IP).
Thomson’s SmartVision service platform now comprises a push video mechanism
which allows delivery of video on demand applications via DTT or satellite
networks to personal video recording (PVR) set-top boxes, without the need for a
return request path or IP network and with the same comfort, security and
revenue generation opportunities as with standard VOD services.
The SmartVision software platform combines now both push and pull VOD
capabilities, offering progressive downloads, file transfer and streaming
solutions via the IP connection to set-top boxes. To support access to such
services, Thomson’s end-to-end portfolio also offers a range of market-leading
hybrid broadband/broadcast set-top boxes with personal video recording.
“As the demand for bandwidth-hungry services such as VoD and HD video grows,
many operators are turning to hybrid models as a solution for optimising network
resources for video delivery,” said Tiaan Schutte, General Manager of Thomson’s
Software Service Platforms, within the Systems division. “As a market leader in
end-to-end IPTV solutions and infrastructure equipment to broadcasters, we
believe Thomson has the best technologies and market understanding to merge the
best of both worlds and take leading positions in the hybrid video market.”
Thomson’s new hybrid video on demand solution opens up new revenue driving
applications such as pushing highly requested content such as blockbusters to
the set top box whilst enabling broadcasters to make available as a complement
to users, a wider video catalogue available over the IP network. If the IP
network has a low bandwidth, the video is downloaded to the set top box
progressively and if the bandwidth is high enough with a good quality it can be
streamed.
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