January 5, 2010
EcoFactor Secures Funding for Residential Energy Management Service
EcoFactor, a residential energy management
service, announced today that it has closed a $2.4 million financing led by
Claremont Creek Ventures. The infusion of capital will help EcoFactor accelerate
commercial deployment of its residential energy management solution. As part of
this financing round, Nat Goldhaber, Managing Director of Claremont Creek
Ventures, has joined EcoFactor's Board of Directors.
The three-year-old technology company's financing comes on the heels of strong
business momentum in 2009, highlighted by winning the grand prize in the
Cleantech Open national business plan competition, the largest competition of
its kind, and announcing its first commercial deployment with Oncor, a regulated
electric utility delivering power to more than three million homes and
businesses in Texas.
"We have been bullish on end-user energy efficiency for some time now and have
invested a lot of time in finding the winning play. Our investment strategy is
to turbo-charge the uncommon startup, and we believe EcoFactor fits our model
well," said Nat Goldhaber, Claremont Creek Ventures Managing Director, who has
previously invested in several demand-side energy companies. "What impressed us
most about EcoFactor is that their approach has the potential to create not just
a successful business, but a whole new market. They combine the technology to
deliver painless energy savings with the vision to deliver that efficiency as a
cost-effective service to millions of homes. We think EcoFactor is going to
fundamentally change the game in energy management."
EcoFactor offers a SaaS-based residential energy management solution that works
with two-way communicating thermostats and a broadband Internet connection to
develop a dynamic, customized heating and cooling strategy. The solution has
proven that it can save homeowners an average of 20-30 percent on their HVAC
energy spend without loss of comfort or control. The company's personalized
approach to HVAC management continuously adapts to thousands of new data points
each day, including weather patterns, a home's unique thermal characteristics
and occupant preferences. In addition to consumer savings, EcoFactor offers
cost-effective and self-validating energy efficiency, demand response and load
forecasting to utilities and energy retailers.
"EcoFactor's mission is to offer an alternative to the one-size-fits-all
residential energy management systems that are currently available," said John
Steinberg, EcoFactor CEO. "We've spent the last few years building a solution
that delivers real value for consumers as well as companies that want to offer
energy management services to their customers. With the support of a strong VC
partner like Claremont Creek, we can bring this technology to more people and
make a difference in reducing overall residential energy consumption."
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